ASMR正在闯入品牌营销的大门。 炎炎夏日的燥热如何驱赶？前段时间，TOP君看到一条有意思的夏至广告，来自凉茶品牌和其正的《最美萂声致夏至》。 广告片采集了自然界夏日的各种声音，邀请人们用耳朵感受夏天热闹非凡的氛围。 相比于用视觉攫取受众的眼球 ...

Although it’s hard to say why, some of nature’s most powerful forces make for some of the most soothing sounds. Lapping ocean waves are, of course, a bedtime classic. As are monstrous thunderstorms.

Come explore the world of ASMR and learn more about this audible fascination. The term ASMR was coined in 2010 and since then, this audible fascination has spread across the internet like wildfire.

I’ve been a chronic insomniac for about six years. I’ve never really responded to psychiatric treatment, so I’m always sifting through the provisional purported hacks for achieving relaxation. The ...

Hint: It wasn’t because it fixed the way I stood or sat. It has nothing to do with posture at all. By Eliza Brooke The world is loud and full of interruptions, from the phone buzzing in your pocket to ...

What do the sounds of whispered affirmations, page-turning, and tapping fingernails have in common? What about the sight of slow hand movements, soap being gently cut to pieces, and hair being brushed ...

Who said crime could never be titillating? YouTube channel Rhino Stew definitely thinks so, judging from its latest video “ASMR Bank Robbery,” which is exactly what it sounds like. For the uninformed, ...

Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. Have you ever heard or saw something that left your body tingling? A gentle ...