You get to a certain point in life (hello 2018) when you feel like you've seen every single type of YouTube beauty video going. 'Get ready with me', 'Get un-ready with me', 'My makeup collection and ...

As a child, Taylor, aka "ASMR Darling" on YouTube, was watching someone draw her a picture. The hand movements and sounds of the soft scratching of the crayons caused her entire body to tingle. She ...

I have seen the savior of print journalism, and it is ASMR videos. Hours into a days-long journey through the whispering, tapping, crinkling, crackling tingle-inducing caverns of YouTube’s ASMR ...

If you’ve ever experienced a tingling sensation on your skin in response to a certain visual or sound, you may have had an autonomous sensory meridian response—or ASMR as it’s more commonly known as.

I’m not sure when it was that I first became aware of the engrossing strangeness of online ASMR culture, but I know that it was 2017 when I first fell down the rabbit hole of attempting to understand ...

A charming blonde woman smiles warmly from your screen. Leaning into the camera, she traces the tip of a makeup brush against a microphone, whispering that she's stroking your face. The bristles ...

The internet can be a weird place. Anyone who's spent too much time on Tumblr or Reddit can tell you that much, but YouTube also has it own section that many people find unsettling. That section is ...

We all love the late painter Bob Ross and his quirky painting tutorials on PBS’ The Joy of Painting. For many, however, Bob Ross provided more than just art instruction; he is the unofficial patron ...

Lush Cosmetics may just be the reigning champ when it comes to bath and beauty products designed to relax you. From bath bombs to face masks to body lotions, they've got it all, and they're combining ...

ORLANDO, Fla. – In a study conducted by the yoga alliance, 12% of American adults meditate. Some people use oils and herbal remedies or find a meditation leader on YouTube. ASMR - or autonomous ...

Over the past few years, Gibi ASMR has emerged as one of the most recognizable faces of the YouTube subgenre dedicated to the art of helping people relax through the internet-coined phenomenon ASMR.