Bing’s new grouped “Sponsored results” format could drive higher unintentional ad engagement by blending paid listings more ...

Microsoft is testing showing text attributes that can say things like "Free Shipping on Qualified Orders" with an icon next to the search ads on Bing Search. This is not just the CTA buttons that ...

Microsoft is testing a new ad format where you can click "see more links" to show even more sitelinks on the search ads shown in the Bing search results. These are powered by Microsoft Advertising and ...

Microsoft is bringing more transparency to its search advertising with a new feature that explains ad placement decisions directly in Bing results. Details: How it works. When users click the dropdown ...