Brands can very precious about their logos. The typical brand manual comes with several pages of guidelines including unlikely examples of skewed, warped and similarly distorted applications with big ...

Humans are bad at getting the details of logos right (this much we know), but Coca-Cola is embracing the imperfections of fan-made dupes. [Photo: Coca-Cola] A new ad campaign called “Every Coca-Cola ...

Coca-Cola and the color red go together like peanut butter and jelly, milk and cookies, or tacos and Tuesdays. After all, we would recognize that iconic red label (or maybe even that Coca-Cola yellow ...

While there aren't many brands that can get away with 'debranding' their ads, we've seen a few such as McDonald's try ditching their logo in recent months. But perhaps the most famous example dropped ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows a passage being written in an old-timey typeface until there’s a reference ...

The campaign replaced the iconic Coca-Cola logo on its equally iconic cans with popular names and titles. Read more at ...

The Coca-Cola company announced that Sprite will stop using its famous green bottle and switch to clear plastic beginning in August. The change in look, ironically, is part of a push by the soft drink ...

Logos for household brands become so ingrained in our brains that it’s hard to believe any detail about them can go unnoticed. And yet there are dozens of secret messages in company logos, and once ...

Diet Coke has changed its logo on cans, replacing the traditional Diet Coke script with a very large and prominent DK label. This is creating quite a stir, evoking memories of “New Coke” for many ...