It gives me a sense of where the person focuses and where we might be able to collaborate. The “why” tells me whether they understand the thing or if they are just following the trends. Innovation can ...

In today’s fast-paced, data-driven advertising landscape, creativity is no longer confined to mere static visuals or one-size-fits-all campaigns—and Cinch is there to challenge it. Working with iconic ...

Thomas Edison is credited with the phrase: "Genius is 1% inspiration and 99% perspiration." This view may have been true in Edison's time before his inventions came to fruition and simplified everyday ...

Content and creative production is key to connecting with prospects and customers. But inefficient creative production workflows can undermine your business. Is your marketing workflow keeping up with ...

It used to be that we looked forward to the robotization of everything. We wouldn’t need to do all that sweeping, cooking and wringing any more. A look at a 1950’s era kitchen ad shows just what a ...

Experienced marketers know that delivering relevant, customer-centric omnichannel campaigns is challenging and complicated. If you're getting bogged down by inefficient processes, improve and refine ...

BELLEVUE, Wash.--(BUSINESS WIRE)--Smartsheet, the enterprise platform for dynamic work, has acquired brand management, templating and creative automation platform, Outfit, deepening the company’s ...