Whether you’re shopping, doing research, or just looking to settle a debate with friends, Google is often the first place we turn to for answers. But with billions of results at our fingertips, ...

Founder at M16 Marketing and a Forbes Agency Council member, Don is a leading marketing technologist on a mission to create success stories. Google supports over a dozen search operators. A search ...

What is Query Deserves Freshness? Query deserves freshness (QDF) is a part of Google’s algorithm that prioritizes newer content in search results when a searched topic is trending, rapidly evolving, ...

Search queries generally fall under two categories: Those searching for a quick answer and those who want to get a thorough understanding of a topic. Since both of those requests are significantly ...

Natural language processing opened the door for semantic search on Google. SEOs need to understand the switch to entity-based search because this is the future of Google search. In this article, we’ll ...

Editor's note: The author, Pierre DeBois, will be speaking at next month's CMSWire Connect conference in Austin, Texas, on the subject of migrating from Universal Analytics to Google Analytics 4.

At Search Central Live NYC, Google’s John Mueller revisited the statistic that 15% of search queries Google sees are completely brand new and have never been encountered. He also addressed what impact ...