GEICO recently began airing two new TV spots featuring the GEICO Gecko and characters from the new animated musical from Disney, “The Princess and the Frog.” “We saw an opportunity for two great ...

Has the Gecko has been underpaying the auto shop? That’s the essence of allegations that resulted in Geico Insurance Co. agreeing last month to pay a $30,000 fine to the Minnesota Department of ...

The GEICO Gecko is arguably one of the greatest and possibly one of the most recognizable "spokes-animals" of all time. But exactly who is the voice behind that charming green CGI reptile who is able ...

The GEICO lizard was created in a stroke of advertising genius in 1999 by the Martin Agency in Richmond, Virginia. The company was working with GEICO to find a hot new mascot, and the gecko came about ...

WASHINGTON--(BUSINESS WIRE)--Maxwell the Pig is crisscrossing the campaign trail to let voters know why he’s expressly qualified to be advertising’s 2012 icon of the year. “Most people know I work for ...

Late last year, AOL announced it would be revamping its ad platform, shrinking the number of ads it serves and expanding the sizes of those ads. In some cases the ad units would be four times larger ...

That was my money. And until Tuesday I could not watch those googly eyes without feeling my blood pressure rise and having an intense urge to hunt down the gecko and throttle him. Three days before ...