Over the past few years, Gibi ASMR has emerged as one of the most recognizable faces of the YouTube subgenre dedicated to the art of helping people relax through the internet-coined phenomenon ASMR.

The YouTube video opens on a smiling young woman facing the camera. She makes soft fluttering noises with her fingers, moving them from side to side as she slowly and delicately whispers into a highly ...

On April 5, a YouTuber known as Gibi ASMR uploaded a surreal track-by-track tribute to Billie Eilish’s debut album, When We All Fall Asleep, Where Do We Go? It’s not your typical YouTube pop tribute.

ASMR stands for an autonomous sensory meridian response. The funny thing? Research and science behind ASMR are still so new that there's really no "scientific" definition for the term. It simply ...

Apple’s latest advertising strategy might be engineered more to make you tingle than to buy a new iPhone. The tech giant released four autonomous sensory meridian response (ASMR) videos on Wednesday ...