With Super Bowl 53 getting ready to kick off in Atlanta, brands are seeing dollar signs. And you know Nike, given its status as a sportswear giant, has to go all out for the event. That's why the ...

Since its mid-Sixties inception, Nike has perpetually pushed the envelope on technological innovation. In 2015, the Oregon superbrand tackled issues surrounding limited-edition sneaker rollouts – from ...

On the morning of our most recent Halloween, Nike and Jordan Brand released one of their most eagerly anticipated sneaker drops of the calendar year. A white, black and brown version of the classic ...

It may be hard for Nike to steal some of Adidas' current thunder, what with the upcoming release of Kanye West's highly anticipated Yeezy Boost and all. Still, those of you who are Nike die-hards will ...

Nike opened a SNKRS pop-up store in Atlanta that serves users of the brand's SNKRS mobile app with shoes, apparel and other merchandise, including access to new shoe drops, until the end of March, ...

On Dec. 20 of last year I woke up a few hours before work and went for my phone. I opened Nike’s SNKRS app — a sneaker lottery app that gives lucky fanatics a chance to buy limited-edition shoes — and ...

作为 Nike GT 系列的全新力作，这双被称作 “新世代喷泡” 的 GT Future 终于迎来国区 SNKRS 官宣！登场的配色是此前人气不低的 “反光灰” 配色。早前就已经由模特 Veneda Carter 上脚过，种草了不少玩家。最大亮点在于整双鞋面全部为 3M 反光材质，更突显鞋款复古但又充满未来感的独特气质。配置方面再回顾下，搭载全掌 ...

After Nike limited its sneaker drops through lottery-based draws, the closest sneakerheads had to a real-life release experience was a SNKRS Pass, which allowed people to reserve shoes on the SNKRS ...

Nike’s flavorful SB “Street Hawker” Dunk Low Pro dropped today, but it looks like Nike dropped the ball too. With the shoes dropping on the brand’s infamous SNKRS app, something deplorable was bound ...