Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the store’s audio feed. Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the ...

Walmart and Roku are piloting a new feature that aims to make shopping from TV ads more seamless, according to a press release. Roku viewers who are served Walmart ads via the streaming service can ...

Walmart revealed plans to ramp up its advertising business and compete with ad giants like Amazon and Google. The retailer is rebranding its advertising business to Walmart Connect. It also plans to ...

Walmart outlined plans to grow its Walmart Connect advertising platform this year, including through a focus on premium ad experiences, in a company blog post. The big-box store said it will begin ...

Walmart now lets advertisers show ads to people who have looked at specific products online. Advertisers will be able to target people based on what they previously bought and might buy in the future.

Walmart Inc.’s WMT second-quarter fiscal 2026 results highlight the retailer’s evolving business model in the rapidly expanding digital advertisement space. Walmart Connect, the company's U.S. digital ...

Roku has teamed up with Walmart to serve a new kind of advertisement that will let you shop straight from your TV. Unlike typical TV ads that only showcase a specific service or product, these ...

Walmart WMT1.78%increase; green up pointing triangle said it had stopped advertising on Elon Musk’s X, joining the parade of major marketers that have left the social-media platform in recent weeks.