Some advertisements don’t just promote products—they leave an indelible mark on popular culture. India, with its diverse audience and deep-rooted storytelling tradition, has witnessed ad campaigns ...

New Delhi: ‘Nirma Nirma, washing powder Nirma…Sabki Pasand Nirma…’ During the Doordarshan era of the 90s, this was one of the most captivating advertisements. However, over the years, the popularity ...

After recently rolling out a completely new avatar for its washing powder, Nirma has launched its latest brand communication, this time for its detergent soap variant Nirma Super. TapRoot India has ...

Choosing a mascot can be a mind-boggling task for new brands since the icon has to represent it in letter and spirit. Naturally, it’s a job that requires a lot of planning and thought. When Nirma ...

Bharat Rashtra Samithi (BRS) leaders set up a hoarding of 'Washing Powder Nirma' in a sarcastic welcome to Union Home Minister Amit Shah in Hyderabad on Sunday. In continuation to various posters that ...