Filmmakers, fans and executives explain the growing enthusiasm for the half-century-old format — and why 2026 looks to be its ...

Avatar 3' offers several different viewing formats, posing a confusing question for movie lovers. Here's what James Cameron prefers.

As the dominant premium large format, it’s no surprise there is a whole slate of films coming out in 2026 that will be shown ...

Nevertheless, of the two stocks, it's IMAX that is currently more favored by Mr. Market. It finished 2025 by reporting that a ...

Disney+ today added a new way to watch 13 of its biggest Marvel titles: Imax Enhanced. This new viewing mode on the platform features a larger picture, but it can do more than that. Once fully ...

The largest IMAX screen in Minnesota has opened to the public just in time for the release of James Cameron's "Avatar: Fire ...

In an era when plenty of great content is available on any given streaming service, it can be tough to justify going to the movie theater as a regular experience. There are certain things, though, ...

Mel Gibson is filming a new biblical epic called Resurrection of the Christ. The shoot takes place at Rome’s famous Cinecittà ...

For people who missed out on watching "Sinners" the way director Ryan Coogler intended, they'll get another chance as it's "back by popular demand" at select theaters for only a week, IMAX announced. ...

Forbes contributors publish independent expert analyses and insights. I write about commercial cinema technology and smart-home tech. Tapping into the trend of rediscovering the beauty of analogue, ...

How To Pick Seats For Best IMAX Viewing Experience? James Cameron EXPLAINS. Authored by: Tanmayi Savadi;; Avatar: Fi ...

Movie studios are putting more emphasis on the IMAX brand as it stands out as a bright spot in the theater business. By Nicole Sperling Reporting from Los Angeles Tom Cruise had a major request. He ...