Discover how top brands create unforgettable customer service experiences that enhance loyalty, build trust and keep people coming back for more. At the heart of this experience are common triggers ...

In October 2025, a screenshot circulated on social media that allegedly showed a Campbell's Facebook page responding to a homophobic comment. The image purportedly captured an exchange between a user ...

Benevolent by nature, Kartik Jobanputra is a serial entrepreneur and a pro skydiver. He lives life king-size. Founder & MD of smartt-ai.com. Customer service is evolving quickly thanks to the power of ...

Forbes contributors publish independent expert analyses and insights. Providing tools and resources to start, grow and manage your business. Today, the explosive rate of technological growth has ...

When Jake Moffatt's grandmother died in 2022, he booked a flight to her funeral on Air Canada, hoping to use their bereavement travel discounts. Air Canada's customer service chatbot told Moffatt he ...