Learn how to create a stunning matte black smoky eye makeup look in a simple and easy way. This tutorial provides ...

Learn a quick and easy drugstore makeup look perfect for first-time users! This beginner-friendly back-to-school tutorial gives a natural, fresh look in minutes. #BackToSchool #MakeupTutorial #Drugsto ...

In need of major beauty inspiration for your upcoming New Year’s Eve gatherings? We’re here to deliver on tutorials galore.

Anyone could swipe on a long-lasting lipstick or hydrating balm and call it a day, but every beauty insider knows the joy of ...

Here Mikai shares what Black beauty means to her, from her Jamaican to trusting experts, protecting curls and celebrating ...

Recreate Cameron Diaz's effortless minimal make-up from The Holiday this Christmas with make-up artist Lisa Eldridge's easy ...

Each tutorial and makeover tells a story, from the subtle shifts that spark confidence to the bold changes that can redefine ...

Celebrity MUA Lisa Eldridge has revealed how you can easily copy the pretty Y2K make-up look of Cameron Diaz's character ...

It was probably the name that first caught your attention. Can a trend with such an unappealing name really succeed? The answer is simple: yes. Because “sad blush” is anything but sad; quite the ...

When it comes to foundation types, experts agree that liquid foundations generally tend to be best for mature skin. “They ...

From trendsetting haircuts to viral nail designs, these are the celebrity beauty looks we couldn't get enough of.

Our founder, Elise Bauer, grew up one of six kids in a family that had freshly-cooked food on the table every night. These ...