Google-engaged audiences demonstrate where Google-owned traffic delivers higher match rates, stronger remarketing performance ...

The US, as the largest advertising market globally, accounts for 35.3% of the global total, equating to $421.1bn in spend and ...

See what the report actually reveals about PMax delivery, attribution, and asset performance – plus where the data still ...

Google conducted an experiment with AI-enabled real estate brokerage HouseCanary to display home listings in sponsored search ...

The e-commerce landscape reached a pivotal milestone in 2024 when global sales surpassed $6 trillion, reinforcing digital ...

WARC projects India ad spend growth of 4.6% in 2025, accelerating to 8.0% in 2026 and 9.7% in 2027, as big tech tightens its ...

The global advertising market is projected to grow by 8.9% by 2025, reaching USD 1.19 trillion. This growth is increasingly ...

The opening scene of Jeep’s AI-generated commercial may look real to some and uncanny to others. Regardless, it has generated ...

A new study from WARC, released last week, has found that global advertising spend is now on course to close out 2025 with ...

A Raspberry Pi can open up all sorts of possibilities, but these tiny PCs can have a variety of other, unexpected uses. Here ...

Browser extensions with more than 8 million installs are harvesting complete and extended conversations from users’ AI ...

The company strengthen its strategic partnership with Google by adding the Customer Match Upload Partner accreditation to its existing status as a certified Google Data Provider. This new credential ...