An icon in the shape of a lightning bolt. Impact Link If you have a business, a LinkedIn company page can be a useful tool to provide information about your business and give people a central location ...

Social media marketing offers businesses an opportunity to find and communicate directly with their target audience. LinkedIn, in particular, provides business networking features that can help ...

LinkedIn has revolutionized business networking, transforming it from conference room handshakes to strategic digital relationship-building. Whether you’re seeking new clients, strategic partners, ...

Your guide to LinkedIn's tools, strategies and best practices. Updated with info about the new reserved ad format and the ...

Many established businesses today now recognize LinkedIn as a powerful tool to generate leads and develop new partnerships. No longer is it just a site to find new jobs and grow your professional ...

Opinions expressed by Entrepreneur contributors are their own. In his book Ultimate Guide to LinkedIn for Business, author Ted Prodromou describes how best to leverage the networking site as a ...

For businesses, LinkedIn used to be like those tedious corporate networking events popular in the ’80s: a bunch of strangers standing awkwardly by themselves, hoping to collect and distribute business ...

Entrepreneurs and business owners must make a decision when using LinkedIn to promote their businesses: Do they advertise their businesses under their personal names, or do they advertise their ...

Connect with colleagues and friends you know, right along with other people you don’t know. There’s no limit to who you should connect with. Follow someone’s blog? Connect with them on LinkedIn. Have ...

LinkedIn's co-founder, Reid Hoffman, began the website in 2002. Since then, it has grown to a membership of over 120 million people worldwide and has become one of the top corporate hiring solutions.

LinkedIn isn’t just a convent of buttoned-up office avatars and thinkfluencers. For years, LinkedIn has been an online advertising platform for B2B marketing, hiring campaigns, audience extensions and ...