Amazon is building a local ads business, according to job postings and company insiders. Advertising has helped offset Amazon's sluggish sales and inflationary costs. The new arm could take aim at the ...

From developing community partnerships to earning word-of-mouth support, implementing a localized marketing strategy can help boost visibility and build a loyal customer base. However, this task can ...

CHANTILLY, Va.—BIA Advisory Services has issued a new U.S. Local Advertising Forecast for 2025 that is predicting the local digital ad spend will surpass traditional media for the first time, with 52% ...

Microsoft announces local search ads for Bing and new updates to help advertisers track conversions and create custom audiences. Local search ads are a new tool from Microsoft Advertising. They ...

Google is testing ads for local businesses in Google Maps auto-suggest search results. Thibault Adda, local search specialist at Darden Restaurants, noticed and tweeted about it Thursday. As he typed ...

Responding to user behavior and its own evolving search query data, Google continues to build bridges between the digital and physical worlds. Just a week ago, the company introduced new shopping ...

The ecommerce giant is starting a new Local Ads division that could be a boon to small businesses and a blow to competitors. Reading time 3 minutes Amazon’s burgeoning ad business is already raking in ...

Yodle, a New York-based company that helps small businesses generate leads and power local advertisements, on Monday announced that it has raised a $10 million Series C funding round. Led by Jafco ...

DENVER (KDVR) – The end of an era defined by quirky local advertisements has come to an end for those who’ve grown up in Denver. That’s because Rocky’s Autos Inc., which put out a plethora of ...