It’s no secret that Google Ads (formerly known as Google AdWords) and Facebook Ads have a longstanding rivalry. What is it about these two platforms that cause so much discussion? And how do you ...

You might think you’re impervious to Facebook’s ads, but you probably do get seduced every once in a while. But because ads aren’t always permanently available anywhere, it can be impossible to find a ...

Do Facebook Ads really work? Yes, they do. Here's what you need to know about them and how to set up your first campaign. Ahead, I’ll explain how and why Facebook ads work, different types of Facebook ...

Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...

After announcing its mobile ad network at f8 in April, Facebook today officially launched “Audience Network” and started letting any advertiser buy any third-party app host ads powered by its ...

The Facebook Ads platform has lots of control options to help you reach your target audience in the most efficient ways. There are plenty of customizations around target audience, ad copy placements, ...

The midterm election campaigns have barely begun, and politicians and advocacy groups are already spending over $1 million a day on Facebook ads to energize their supporters and gain new ones. That ...