Interactive zones, engaging entertainment, immersive environments and a Guinness World Record reveal anchored Mansour ...

To explore how effectively agencies are supporting Saudi brands and brands operating in the Kingdom, Campaign Middle East ...

Acquaint Communications says how with the tight project timelines, wardrobe limitations and unique cast, the Horror Con ...

Aunindo Sen makes the case for ‘gloriously unreasonable’ creativity that is illogical, but somehow makes perfect sense in ...

Eye Studio handled the CGI process, including storyboarding, environment design, asset integration, animation and final ...

Z5X Global, an affiliate of ATL Media, has revealed a strategic shift in its regional operations, confirming that all ...

The National Media Authority is set to replace the UAE Media Council, National Media Office, and the Emirates News Agency ...

Liwa Content Driven's Vijay Kumar shares his take on the almost comical love/hate relationship between creatives, account ...

As the advertising industry moves beyond third-party cookies, the challenge of identifying and activating audiences at scale ...

The Chief Marketing Officer of Diriyah Company shares crucial messages for industry leaders stepping into the New Year.

Seven Media's Ziwar Nakhesh says future of Ramadan storytelling in the region lies in restraint, relevance and responsibility ...

Every month, The Spin maintains an account of mishaps in the world of communications. Here are some we noticed in November ...