Laneige’s has launched its newest global campaign featuring Sydney Sweeney. Titled The Laneige Show, the campaign, created by Jung von Matt’s Hangang office in Seoul, showcases Sweeney in a one-woman ...

EE and Boomerang collaborated to deliver a distinctive campaign celebrating the re-release of the highly sought-after Call of Duty®: Black Ops 6 Hella Chill Operator Skin. The campaign, which revolves ...

The Aston Martin Aramco Formula One Team has announced the launch of the Creator Collective, a UK-based talent search in collaboration with TikTok. This initiative aims to empower a new generation of ...

Trivago has debuted a first-of-its-kind AI-driven television advertising campaign featuring its new logo and visual identity. The new advert features a new “Trivago guy” who will be featured in the ...

Virgin Media O2 has appointed Rob Orr as its Chief Operating Officer. Orr, who has been with the telecoms company since 2015 in various positions, succeeds Gareth Turpin who left the business earlier ...

Former Microsoft gaming executive J Allard has joined Amazon as vice president of product, specifically within the Devices and Services team, which oversees products like Echo and Alexa. Known for ...

Beyond Meat has unveiled a new campaign spanning Europe, with a focus on taste and animal welfare. Developed by the independent creative agency isobel, the ‘All taste. No worries’ campaign revolves ...

Leading technology company Brand Metrics has integrated with global news streaming provider LeadStory to precisely measure how in-car advertising delivered through the platform influences consumer ...

Facebook and Google apps such as Gmail are the most popular smartphone apps among adult Android owners in the US, according to Nielsen’s latest research on smartphone usage. To rank the apps by active ...

Priyank Parikh, Global VP of Solutions Engineering & PMO at mGage, considers the difference between the two, and explains why SMS is a more effective markerting channel. Over-the-top messaging apps, ...

For the past 20 years, Mobile Marketing Magazine has proudly served a global audience with news, insights, and features on the latest trends shaping our industry. Mobile Marketing Magazine was ...

A new research report by Snap and Havas Media Network reveals the huge impact of social media on the buying habits of next gen consumers. The Next Gen Social Commerce Playbook explores how brands can ...