42 years ago today, on December 31, 1983, the music video for “Jump” by Van Halen premiered on MTV 📺🎸🎶 #80s #genx #vanhalen #jump #mtv | 80s Deennice

MTV is gone after 44 years! It helped create the modern “visual era” of Black pop #MTV made the music video a primary engine of stardom, not just an add-on. That rewarded Black artists who treated visuals like cinema—dance, fashion, camera language, world-building—and it pushed labels to fund bigger productions (a shift Billboard credits as industry-changing in the Thriller era) @mtv #rollingout #mtv #musicvideo | Rolling Out